As a newbie in the world of business, you will be working your way down a list full of ‘to-do’ jobs that need to get done before you can even call your idea a business. Some of those things will be boring yet necessary legal stuff, like registering your company and working out your taxes, some of them you will find that you don’t need to do at all. And some things are fun and creative that will really kick your company into gear. These things tend to be the more tech orientated jobs. But what you need to decide is which technology is the best choice for your business.
Define Your Website’s Purpose
If you’re setting up a website, as every business should, you need to decide what is going to be the prominent use of the site. Is it going to be used for commerce, research, blogging, photography, etc.? There are so many different options for your site, and you need to determine which angle you’re going to take.
If you’re a travel writer, obviously your site will be geared towards your writing. If you’re a florist, you might choose to promote your work through photography. Once you have chosen what sort of site you want, you can decide on which platform you want to use. Popular DIY sites include Wix and WordPress, where you can build your site from existing templates.
You also have the option to have a free site, although that does limit your options and won’t allow you to own your domain name.
Begin at the End with Your Online Store in Mind
You might be setting up an online store rather than a physical service, and this calls for something a bit different from your average website. A lot of platforms aren’t geared towards selling products, so it can be tricky later on when you try to mash the two together. If you begin with an all-in-one ecommerce platform, you lessen the risk of having to start again further down the line.
An online store needs to be kept up to date regularly, and needs to be a lot more secure than any other type of website; people are willingly entering in their card details, trusting that they will be kept safe. So when you choose a platform for your store, ensure that the security is top-notch.
Communication via a Business Email is a Must
Whether you’re communicating with clients or with employees, you need to make sure that you do a good job of it. Set up a business email from day one and make sure you check it multiple times during your working day and reply to the emails you need to. You can link your email with other useful apps, like your calendar, to make sure that nothing is lost in your inbox.
Using sites like G Suite will help you keep everything together. You should also set up a group chat on messenger or WhatsApp with your employees so that you can quickly convey information to them all out of hours.