If you’re looking to get into the business of being your own boss and running your own company, you need to make sure that you’re making the best and greatest use of all the tools at your disposal.
The best tool around? It’s the internet, and you’re going to use a website to squeeze all that you can from the World Wide Web, like lemons in a cold glass off homemade lemonade!
In fact, you’re going to need to use the internet well, or your business, or entrepreneurial vision, will fall apart quickly. [I’m being dramatic!] There isn’t much of a ‘try’ here; you must make it happen.
You need a website, and you need an amazing one, there isn’t any middle ground here. That I know a lot about.
If you think highly of your business, your idea and your vision, you need to make sure that your website does all of it justice and doesn’t let the “team” down, at all. A failing website will bring down your dreams and ideas.
A good website? It will help make everything happen for you and your business. Your site needs to be ready for success, otherwise, success won’t appear at all! A bad, slow and poorly designed website will only hold your business back. [Lived it!]
But how do you make a website ready for success? “It’s not rocket science”, they’ll say and admittedly, it used to be a lot harder than it is now. With platforms like WordPress, GoDaddy, Mojo Marketplace, and others that are template-driven (themes), a website can look professional for FREE or under $100 USD if you’re feeling like a “Big Spender”.
With web hosting, your site can have all the space it needs in the digital world, as well as being as speedy and optimised as desired and designed. Other recommendations include GoDaddy, HostGator, and SiteBuilder and packages average around $2.99 USD a month. The internet, where websites live, has all the tools and information that you need to make a website functional.
If not, it certainly holds the contact information for the people and agencies who can improve your website. It’s an easy path.
If you want to chug along with a poorly designed website, you certainly can, but as I said [up to] — it will only hold you back from your true web potential. You can almost feel the physical dragging weight of an ugly and poorly optimized site and if you have difficulties using it, well imagine how it is for your existing and prospective customers.
What’s more, if you’re selling via your site, do you expect to be making as many sales as possible with a bad website? Of course not. A good website is a worthy investment and might just pay for itself.
A good website helps your visitors get from point A to point B and transforms traffic into potentially paying customers.
As for a bad website — there’s a solid change it’ll will bore visitors and possibly give them no reason to return. You have all of three to six seconds to capture your visitor’s attention! Make it count!
At the end of the day, you need to ask yourself one thing – is your website ready for success of any kind? If not, you might find that you’re not ready for success either.